I was thinking about just placing this under the Building traffic page, but I figured that blogging has become so huge that it deserved a separate page altogether.
Bloggers who have a wide range of blogs also usually face difficulty in building back links for their blogs. As you know, various link generating methods, whether by conducting article submissions or by forum commenting, all require continuous efforts on your part. You need to spend enough time as well as energy to generate adequate back links for each of your blogging site.
Keeps you “on top” of your game. By writing about your work and the benefits of your products and services often, you will stay current and fresh. This will help in all phases of your business, but it will also help you in networking situations by giving you something fresh and new to talk about when having conversations with possible Clients and new referrals. It also gives you new ideas to share with potential Clients as you build your relationship with them.
So I remain with my hand raised on “hating Great life hacks here“. And I fully admit I continue to blog. The lesson that I have learned is that no web technology should be ignored when it becomes mainstay. If you are serious about adding credibility to your business then setting up a blog should also be part of the plan.
Also do not forget to link from your blog to some important pages of your own site containing valuable information. blogging is quite anonymous and that’s certainly the case with the feeds involved. You don’t know who’s reading your post in a feed reader. When you have links in it pointing to your site that can boost your traffic!
Sure it took time. Sure it meant she had to foot the bill to send review copies to these folks. But these blog placements helped her become extremely well connected, and while her direct-pitching efforts to the ‘big guys’ were proving fruitless, these media folks respected the opinion of bloggers enough to book her based on their recommendation.
At the end of the day, deciding on whether or not you want to have a website or blog will depend on what your purpose is, your skill level, and budget. Visit blogs to see what they look like and how they are structured and do the same with websites. Then decide what will work best for you and what you want to achieve.